RECENT WORK

Resorts World

This campaign for Resorts World was directed Kenneth Cappello with over 100 cast and 50 crew. Featuring the music of Valley of Wolves, the idea was to create a music edit, sound design and mix that embodied the vibrancy of all of Resort Worlds offerings using the song entitled "Rule the World." This 60 Director's Cut was done by editor Austin Will, broadcast spots done with B&P Agency in Las Vegas.

Genesis House

When tasked with curating the music programming for Genesis House in New York’s meatpacking district, a deep dive was conducted ultimately landing on music that speaks to the brand’s image and the culture and relevance of NY. We delivered over forty hours worth of music across multiple genres that complemented the atmosphere and special event programming for unique spaces such as their teahouse, gallery, restaurant, and bar. Article link

Kate Spade

When the client asked us to help them find a summer anthem, we utilized our creative resources to curate a playlist of emerging artists. We eventually landed on Nicky Youre (right before he began trending on TikTok), and licensed the song directly from the artist before he signed to Columbia Records and it exploded. The song has since been played over 300M times on Spotify alone, and the Kate Spade campaign has earned 5B TikTok impressions. Article Link

Alienware

Blue, Dell’s internal production arm, asked us for a contemporary piece of music that had a global feel for their latest broadcast spot for Alienware. After curating a playlist of songs and tracks that fit the bill, we landed on “Can’t Hold Me Back” by Bimini and Carneyval. We had Carneyval dig back into the original track and create the perfect re-edit to fit picture.

Therabody

Working with the creative team at Therabody, we compiled some stellar tracks that embodied the self-empowerment and uplifting nature of the brand to lead their newest anthem spot. We found a match in “Rise” by J.Pollack and Tony Lucca. The song was broke down and build it back up to become a soaring accompaniment to the broadcast spot.